Thursday, 14 June 2012
Wednesday, 13 June 2012
unit 1 primary and secondary reasearch
Primary research - is collecting data by talking to people about what they know.
Secondary research - is collecting data by reading what other people have written or published because they are experts in their chosen field.
Secondary research - is collecting data by reading what other people have written or published because they are experts in their chosen field.
18C CAP codes used by the ASA
My advert fits all the CAP codes used by the Advertising Standards Agency. It doesn’t contain any rude or inappropriate images and it doesn’t have lying in it, it gioves two sides to someone the opposite of innocence is guilt so its not being rude.
Saturday, 2 June 2012
18B Task 9 photos for advert
i chose this photo because the colours in it are dark which shows guilt which i wanted the perfume advert to show against innocence.
i chose this image because the colours used are light and this show innoncence against guilt.

i chose this image but chose not to use it in my perfume advert because i thought the colour contrast for guilt and innoncence in the two other photos mixed well together.
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Unit 2A - Task 1
Unit 2A - Task 1 - Die hard Campaign needed: Mobile phone airtime Target: Young parents Media: Magazine Message: Cheap Solution : Network – Network = no charge (Cheap and affordable for young parents, also younger generations tend to read magazines, so using a magazine to deliver the offer would be a good way for the younger parents to know.
Thursday, 24 May 2012
Friday, 18 May 2012
Wednesday, 16 May 2012
7B Task 5 Permissions needed to use photographs in a print product
Permissions needed to use photographs in a print product? To be able to use an image that has been taken you must have permission to use the photo in a print production. You can use a model releases which is permission from the persons who’s photo it is to be able to use the image. Model releases are essential throughout the world especially when a photograph of a recognizable person of any age is used in advertising. Even if the face is not visible but the person is capable of being indentified then a model release is required. if a photograph is taken for editorial use, but model releases anyway, and then used for advertising the model should receive a further fee from the image that has been used that is not there image originally.
Thursday, 10 May 2012
Friday, 30 March 2012
Friday, 23 March 2012
Sunday, 4 March 2012
Tuesday, 7 February 2012
Friday, 27 January 2012
Thursday, 26 January 2012
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